New study: TV increased U.S. support for same-sex “marriage”
by Kirsten Andersen
When Vice President Joe Biden announced his support for same-sex “marriage” in 2012, he credited "Will and Grace,"
a 1990s sitcom about a gay man and his female roommate, with making
homosexuality – and gay “marriage” – palatable to the average American.
Commentators mocked the vice president at the time, but researchers with Ipsos MediaCT, a global market research company, have just released a study that may prove him right.
According to the report, 18 percent of Americans between the ages of 13
and 64 said that television has directly contributed to their
increasing support for same-sex “marriage.”
That’s nearly double the number (10 percent) who reported television had increased their opposition to marriage redefinition.
“Based on this data, I think we can conclude that TV has, at least in
part, moved the needle of public opinion to see same-sex marriage in a
positive way,” Ben Spergel, Senior Vice President and Head of TV
Insights at Ipsos MediaCT said in a statement.
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