On March 21st, 2015, on World’s Down Syndrome Day, 77 Romanian cities and 2 cities from the Republic of Moldova hosted the March for Life 2015 – “Every Life Is a Gift”. The big cities have more experience from previous editions and people have become accustomed to the event, which has been reflected in the number of participants: twice as many as last year. The march is part of a more comprehensive series of events, The Pro-Life Week, involving conferences, debates, live performances, film projections, exhibitions and other such manifestations dedicated to life, children and family issues.
The March for Life has the goal of raising awareness on the value of each human life, regardless of its stage of development, the number of chromosomes or possible disabilities. The focus was on celebrating life (with messages such as: “Every life is a gift” or “Mother, thank you for having me”). These messages and the fact that the event is apolitical and inter-confessional was the secret of success in bringing together all forces in favor of life. This year, the visual branding was more coherent, common across Romania and the Republic of Moldova, with colorful and positive signs and messages made by Studenti pentru Viata association, the main organizer.
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